Flea MarkiT tips for selling your products at the flea market.
You are more likely to SELL if you treat your business like a business.
1. Arrive early and stay late.
As it is said “the early bird gets the worm” – This also applies to flea markets.
Setting up early allows you to settle in, and focus on your stall and selling.
You will also hold the attention from customers, as they walk past others vendors setting up their stalls. And even though you’ll experience lulls in business throughout the day – which might tempt you to close up shop early – there will probably be a rush at the end of the day as customers hurry in to get the items they need before the market closes.
2. Be creative with your stall displays.
Well-placed merchandise can gather a crowd more quickly than a boring display that doesn’t allow customers to look, touch, pick up, and get involved in the shopping process.
Stall displays don’t have to be fancy or even neat; some messy displays create the illusion of picked-through merchandise!
Feature prominently the items you want to sell most, but cross-merchandise and even bundle less appealing items to increase their chances of being purchased.
Creating Discounts, and a “grab-bags” of miscellaneous small items makes customers feel like they’re getting a bargain.
Spend money on signage – Making your stall eye-catching, so customers can notice your stall multiple rows away.
Professional signed stalls will also convey a sense of trust to your customers, and you are more likely to be viewed as an actual business with products that are high-quality and valuable.
3. Convey an Approachable Body Language.
At a flea market, you are the literal face of your business.
People will be more likely to stop and look at your products if you look friendly and approachable. And if they stop and look at your products, they’re more likely to buy.
If you are sitting and do not smile or attempt to engage passers-by, they will actually pass you by.
Do not sit on your cell phone – Customers may not want to ‘disturb’ you … and politely walk away!
4. If a customer offers less, take it.
This is where knowing your market and the value of your items comes into play. If you have a very valuable item you know someone will eventually pay full price for, it’s fine to hold out. But don’t be stingy about your pricing – Negotiate – Selling is the whole point.
5. Encourage repeat business
Begin by giving customers good discounts, and offer your loyal customers ‘great’ deals.
You may get a bit less for the item than you intended, but you will sell more in the long run because they’ll be sure to keep purchasing from you if they feel you’re treating them like a special VIP customer.
You most probably will also receive referred business.
5. Don’t forget to advertise.
If you’re a consistent flea market vendor, it pays to advertise your business.
Make the most out of the world wide web – Build an online presence – www.FleaMarkiT.co.za
Having a website address shows you are serious about being professional, and allows you a platform to advertise ALL your products and services.
Advertising to a broader customer base allowing 24 hours a day shopping.
Since so many consumers use Facebook already, it is recommended that you create a Facebook Page (FB) it’s a natural place for flea market vendors to connect with potential customers.
So give yourself a professional business name, add some photos and use Facebook to share information and connect with potential customers.
Use Facebook groups to entice the community to shop with you, post pictures of your products for sale, as well as post information about your stall, invite customers to visit your stall weekend, or on your website.
Lastly, don’t forget about business cards, which are inexpensive and should give customers an easy way to connect with you.
Display your contact details, your web and social media sites for them to follow you, and remain in contact.
Selling merchandise as a flea market vendor might only be something you do occasionally, or frequently over weekend – Advertise online to a broader customer market, and daily selling.
6. Be consistent – Work your business
Working a consistent appearance schedule will ensure customers familiarity in where to find you, and trust in your business.
Keep a consistent schedule where you sell every Saturday, Sunday or on the first weekend of every month.
Being consistent also applies to your social media accounts, in posting content, and advertising to the community, builds customer confidence, and market presence as a business owner.
7. Payment gateway
Be prepared to give your customers payment options. You will most likely increase your sales, holding enough change for cash purchasers, and offer credit and debit card payments for SUCESSFUL SELLING!!
Find out about our payment gateway to take credit and debit card payments at your stall = MOBILE ONLINE PAYMENT